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Zhuoyuan Li / Lejoy
Zhuoyuan Li / Lejoy
3D Deisgner, Graphic Designer
New York, United States

Summary

Graduated with a Master’s degree from New York University and a Bachelor of Fine Art degree
from the School of Visual Arts, New York, With a dual background in 3d modeling and graphic
design, I specialize in 3D modeling, 3D print, animation, virtual production, creating cohesive
brand identities, custom typography, and editorial layouts.

Skills

3D Animation3D ModelingCharacter ModelingMotion CaptureRiggingTypographyBrandingPBR TexturingVirtual Produciton

Software proficiency

After Effects
After Effects
Blender
Blender
Illustrator
Illustrator
Photoshop
Photoshop
Substance 3D Painter
Substance 3D Painter
Unreal Engine
Unreal Engine
ZBrush
ZBrush
InDesign
InDesign
MotionBuilder
MotionBuilder

Experience

  • Character Modeler, Mocap Lead at Woman Wizard
    New York , US
    June 2024 - April 2025

    • Sculpted high-resolution stylized characters in ZBrush and Blender for both animation and

    physical production.

    • Worked closely with branding and character designers to preserve IP aesthetics across formats.

    • Developed and optimized the motion capture pipeline to ensure seamless integration of

    the mocap workflow into the

  • Mocap Production Assistant at New York University Media Commons.
    New York , US
    February 2023 - May 2024

    Managed the NYU's computer lab and motion capture equipment and taught workshops

    and troubleshooting support to students, ensuring efficient equipment operation and smooth

    learning experiences.

  • Product / Graphic Designer at Quad Creative Studio Inc
    New York , US
    September 2019 - May 2022

    • Led the branding design for the Pocket Tech series, which won the Graphis Gold Award in

    2021, establishing the studio as an award-winning design company.

    • Designed the company branding guide to ensure all design files align with the company's

    image and brand standards.

    • Developed original brand logos and full visual identity systems for clients across art, media,

    and technology industries, from concept sketch to final vector delivery.

    • Designed and art-directed multiple printed publications, including conceptual books and

    instructional design manuals, from layout structure to final print production.

  • Design Intern at Chermayeff & Geismar & Haviv
    New York, US
    September 2018 - December 2018

    • Contributed to a brand identity solution for Equal Justice Works, one of the firm’s clients while

    studying under the mentorship of CGH partners.